Sound of Dawn// A Story Retold

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Melissa’s Sound of Dawn edition is one of my most favorite design and story, amongst others. I worked with my friend Iqbal and Riska to interpret Melissa’s eloquent story. And it was indeed true, the sound of dawn speaks in silence and the period is utterly vulnerable. by Rassi Narika

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Melissa Sunjaya at The Peak

We got a pleasant review at “The Peak – Indonesia” last March. Thank you Geraldine Tan for the delightful article!

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Tulisan’s Dreamland

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A while ago we took the time to shoot this video. We wanted to show you – who might live out of Jakarta, thus might have never been to our store – to also experience the wonder we feel every day.

The store’s interior is divided into three main areas, the verandah, the living area, and the pantry/ kitchen studio. Each is colored with a combination Tulisan’s quirkiness and Melissa’s private collection of vintage furniture. The organizers and stationeries collection are laid on the library and wardrobe shelf, while the outfit collection can now be easily find in a wardrobe closet on our way to the studio’s kitchen where teapot covers, aprons, tea towels, and teacups are set. Every thing interacts and creates a subtle concept to intrigue the customers’ imagination.

We are looking forward to share this experience with you in person, seven days a week from 9 am – 9 pm. Contact our team at or call our store at 62-21 72780235.

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Tulisan is Pinteresting!

Tulisan is now on Pinterest and we are loving it. In our boards we have: products collections, the store/behind the scene pictures, and more tips on how to explore the functions your Tulisan collection. An impromptu “On The Move” board, will also have pictures of Tulisan products that we bumped into every time the team travels. If you have a picture of you and your Tulisan collection in our board, tag us and we will re-pin them in our board.

Follow us here and we will meet you in every pinning session!

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Walk in Time

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Story by Melany Z./ Image by Myra Bianda.

Stepping through the doors of the Bumi Sangkuriang Hotel, I felt as though I had traversed time and wound up in the past. The restless streets that pulled my attention in so many directions whittled down to a dusty road where I found myself feeling strangely anachronistic yet simultaneously, at home.

I had come to see my grandmother, her body recently frail but her spirit was as witty and engaging as ever. She had called me days earlier requesting a visit I was happy to grant. For our visits, I always stayed at a hotel close to her house so as not to burden her with the strain of having a houseguest. It was at this very hotel that she had met my grandfather. She was working at the front desk; he was a young man on a business trip. She would often joke that as she checked him in, he checked her out.

I stayed here because in one sense it was where my story began. Plus, no matter how much I protested, when I stayed at my Grandmother’s house, she still cooked my meals and coddled me as if I were still a child. The only way to ensure that she would relax when I came to visit was for me to stay nearby. And this was the only place she approved of.

Unlocking my hotel I set my bags on the bed. It’s a family tradition that upon college graduation a travel-related gift is given. These colorful bags thoughtfully chosen by my grandmother, were given to me with a simple note that read, “May your travels be as colorful and quirky as these bags are.” Once again it seemed that Gran knew me better than I knew myself. Her beautiful gifts have accompanied me on several incredible adventures. Over time they have become my good luck charms, perpetually bringing to mind comforting thoughts of home, even when I am far away.

As reality seeped back into my thoughts and I quickly set out for afternoon tea with Gran. Her nurse answered the door ushering me to the bedside of the now fragile lady I so loved. “Gran, I brought you the muffins you like and the jam you hate.” I said, hoping to impart a smile. “Well, you got it wrong AGAIN.” She shot back. “You were supposed to bring the muffins I hate and the jam I like. But you brought me you, so I guess I’ll forgive you…This time!”

I was so glad I came for a visit for as she patted my hand while we chatted over tea, I felt I was granted inexplicable serenity. Here she was, at the end of a life well lived, and was as seemingly happy and vibrant as ever. Her laughter carried perspective.

Afternoon faded into dusk, and I felt that she surely must be tired, even though she assured me she wasn’t. “I’ll see you tomorrow Gran” I said with a hug and a kiss on her cheek. She always ended our visits the same way, and this time it was no different. She looked me straight in the eyes and said, “Whatever you do, don’t look back.” Often I imagined this was because she didn’t want me to look over my shoulder and catch her crying after we said our goodbyes. Rather than ponder her meaning, I assured her I wouldn’t.

Back in my hotel room, I had a restless night. Unable to sleep I wandered the hotel grounds hoping to grow weary enough to return to sleep. I sat at the edge of the pool and dipped my toes in for an impromptu dip. Lost in my thoughts I didn’t notice the lady who had greeted me as I checked-in was at my side asking me if something was wrong. “No, just chronic insomnia,” I replied. “Oh, would you like some muffins or jam, to go with your thoughts.” I laughed at the familiarity of her offer. She had a friendly way about her, and soon we were chatting like old friends, discussing everything from boyfriends to politics, to the politics of boyfriends. Before I knew it the sun was peeking over the horizon. “Oh my, look at the time, my shift ended an hour ago, but I was having so much fun I completely lost track of time” she laughed.

As I ended our conversation with the conventional platitudes, she looked at me with a piercing gaze I’ll never forget and said, “I’d like to give you a piece of advice that has served me well. As you venture through life it’s important to look perpetually forward and not be weighed down by mistakes or perceived failures…I guess what I’m trying to say is, don’t look back.” As I stood there rendered breathless by her revelation, my grandmother’s nurse appeared with tears streaming down her cheeks. She wrapped me in a tight embrace, and whispered in my ear, “I’m so sorry but your Grandmother passed away in her sleep an hour ago.”

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A Subtle Touch

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Meet Gazo and Kabe a new addition from the Giclee family. “Gazo” and “Kabe” carry pattern ornaments – a derivative from our illustration – which plays with color ways in different sizing. And now our minds thirst for a living space arrangement session! Put them together in as a panel in your living room or rotate them as a head board for your bed. You can go for a room make over with it.

The first Gazo and Kabe collection is the one from our second illustrative edition: Celosia Cristata. Available in three color ways, they are made just after you order. Contact our team at store (021-72780235) or order them online ( For a complete collection, peek them here.


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A Little Pepe Story

Pepe’s stories had been told and spread out rapidly ever since he was first introduced to you. We are pleased to tell you that Pepe Dolls are being spread all around the world through the hands of the kind customers of Tulisan and volunteers at KDM. It’s great to see every one come together for this cause.

We put together a petition board so that everyone who made a purchase could show their support to the children of the street at KDM. Hopefully, more lives are again inspired and more hearts thrill for these children.

Updates: Tulisan and KDM are continuing this project, we welcome your support through Pepe Doll purchases and help us spread the words. If you have more ideas to show the support you can share, you can visit and share them your idea.

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A Pad on the Shoulder

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It’s always pleasing to find our products functioning in a public space to help build the room the way it should be, and Pad28 at Tulodong did just that.

This bar, bistro, and coffee corner feels like a common room that you would have in your house. It has real novels and reading materials that you can actually indulged in, a menu description that tells what is in a course without too many hassle, and the people who seemed to be even more cheerful whenever you arrive.

The space feels very honest and is a new favorite with their flat white – a cappuccino like drink with more milk and less foam and rich flavored Four Cheese Pizza. Finally a place that keeps itself from too much layering.
– Rassi Narika
Click here to get directions to Pad28.
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Midnight in Paris

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Paris is breathtaking and Woody Allen is brilliant. The city has been captured in so many movies yet he made it again filled with enchantment. Allen’s Paris was made with the vibe of its songs and dances were its vibe; with arts as part of their quotidian.

Salvador Dali, Fitzgerald, and Hemingway swarming in this movie and around the city as if they were original Parisiens. They were so alive it almost felt as if the city breathed these liveliness to them.

I have been mesmerized for weeks now, as I slightly wish that anytime at any corner of Jakarta, I would bump with Hemingway who would confront my stories over sips of brandy. – Rassi Narika

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Contemplating on Balzac

Tulisan’s production is moving fast to a phase that is extremely exciting yet challenging. With higher demands of our products and interests from the international market’s, we knew it is time to step things up. For the last few months, we’ve been working hard to settle a platform for our international launch: expanding our production capacity while retaining the traditional methods and idealistically insisting that our products should be made as a labor of love.

The thought of the overwhelming work to meet our deadlines and high standards – at times jittered this clueless-self the most. But giving up sounds too lifeless. Suryo, our new Head of Reserach and Development, led this project. With his experience as an automotive designers, Suryo’s precision helped developed a new standard of our collection, aiming for high quality products. Starting with creating technical packages to set up the packaging system, surprisingly we have a lot of fun doing this. Here are some pictures I took last week at our R&D meeting.

I never really contemplate on this, until one hectic day I fled for a 15 mins coffee break, my eyes got stuck on this notebook which was a gift from my significant other almost a year ago. There’s a quote from a French novelist, Honore de Balzac, on the front cover. It said, “When you doubt your power, you give power to your doubt”. I hope it makes a heartwarming encouragement to you as it did to me.

xx, Myra Bianda

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How Symbols Rule The World

I spent last Saturday exposing myself to arts. I have never thought of myself to be a serious art aficionado, I merely only enjoy the big picture. So when I was lucky to found that the New York’s Museum of Modern Art (MoMA)’s online course was available in a series of art lecture  facilitated by At America in Pacific Place (more of it, here). It is a 10 week sessions moderated by Amir Siddharta from SidhARTa Auction House. And each week, we would discuss the online course which brought a range of artists from Van Gogh’s post modernism to Dali’s Surrealism with Picasso in between. MoMA’s videos provided access to the audiences to explore the artwork up close (and purely close, we even get to see the intensity of the brush and texture of canvas) along with the deliberated insights.

As we talked on symbolism, I was beside myself. It was surprising how I can relate easily with this genre. The genre is an in between of realism and surrealism with artists interpreting how reality is portrayed through many elements of symbolism, includes objects, stroke of brush, and the scene setting. The lecture started to talk on Redon who interpreted the world he seen and was very much influenced by Edgar Allan Poe, another  favorite author  of mine. His monochromatic lines were as intense as the colorful yet vague smogs he did on ‘Robert and Angelica’.

The artwork of these symbolist artists is somehow closely related to the spirit of illustrations that we have in Tulisan. Ensor, Klimt, Rousseau, Munch and Redon‘s paints portrayed the depth of their thoughts and feelings, an interpretation of the world that operated around them. They told a story. Rousseau portrays the exotic world of the wilds – through his eyes who never even left Paris; Klimt absorbed the human senses; while Munch took the invisible agony. And the mystery of these hidden stories were the beginning of the beauty of these artwork. It was about the details, the slight tensions of emotions recorded, and the untold message that add story to it all. – Rassi Narika

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Where The Brand Begins

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I talked with Handoko Hendroyono last week on the anticipated book of his: “Brand Gardener”  – ready to hit book stores this month. The alumnus of the Faculty of Social and Political Sciences at the University of Indonesia was an enthusiast in creative story telling an avid advertising activist, a path leading him to continue a career as a designer and photographer for SWA Magazine.

The book was first triggered with his concerns on the development of advertising industry in Indonesia. The Indonesians were considered late in an industry that grew so fast. So, he decided to observe customers as well as the industry’s behavior and start sharing his findings to every people with interest to the industry. He said, “There’re so many conflict of interests in the advertising industry in Indonesia. We need to change, but the consequences of those changes would force us to adapt and struggle even more since there’ll be some alterations on the function. But we are not ready to change.”

He chose the people, including Melissa Sunjaya of Tulisan, to be featured in the books because he wanted them to be heard and motivate those who are looking for answers on brand related issues. Thus is why he wanted to create a video documentation, called Brand Gardener TV, to feature his speakers. Handoko wanted to make Brand Gardener not merely a book, but a movement of people who care with Indonesian’s brand. Youths are his ultimate audience, added with  a spark of motivations, he said, these generation could build their confidence and create a strong Indonesian brand.  “It’s a book about the standard of creating a brand, whoever attempts to make one should never be a follower. They need to tell stories and have a strong concept,” he remarked. – Della Nathalia.

Handoko and his team are preparing the launch of Brand Gardener, this Thursday, March 29th 2012. 

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Mama Knows Best

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Rainy season is upon us.  A mid-morning downpour, soaks the city in oversized raindrops that bend giant leaves and further indulge traffic’s unhurried pace.  Deep puddles form on jagged sidewalks making crossing the street an unwelcome adventure.  A steamy heat sets in, and provides one last reason why staying inside is, for now, the best choice.

Looking out the window, watching my  garden get a bath, I make a pitcher of a refreshing drink my wise little Mama always reccommends.  Procured from a diet she tried once upon a time, then reinterpreted to suit her taste, she now always has this brew on her hand.  It’s oddly soothing, due as much to her tinkering with the formula, as to me associating it with her and the intrinsic comfort her presence provides.

Read more for the Recipe. Enjoy and feel free to modify it to suit your own taste and mood. – Melany Z

In one large pitcher (approx. 8 cups) toss in all of these ingredients and let sit overnight:

1 Sliced Cucumber

1 Thinly sliced lemon

1 tablespoon of grated ginger (less if you don’t love ginger)

Two handfulls of fresh Mint leaves (or more, if you love mint)

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Liberica: A Liberation for Good Coffee

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“Behind every successful woman, is a substantial amount of coffee” – Stephanie Piro

Piro said it well and Liberica definitely understands it well. The quote was written on a black painted wall of Liberica, a new coffee shop located in Pacific Place Mall, Jakarta.  Deriving its name from an original coffee found in Liberia, West Africa, Liberica is our new favorite coffee shop. For us, the name also represents the liberation that coffee provides as you struggle to stay focus and productive after long hours of  staying focus and productive.

Long before they opened, Liberica’s propaganda-like posters had filled walls, concrete poles, of Jakarta and made thousands of us wonder what it was all about. The campaign raised curiosity, but in the end it was the coffee that matters. And they proved not to fail us. Their freshly brewed coffee beans put together the best cappuccino in town. The foam lasted and remained delish even after half way through your cup. Their Ice Fudge Mocha is also a treat, serving the perfect sweet and bitter that would not leave your stomach feeling over the top.

A good coffee shop is like a good moleskin to sketch. In Liberica, with a smell of fresh coffee coming from the doorless shop and the warehouse-like interior that welcomes, they seal the deal. The coffee-related quotes on the wall speak the truth and concludes one thing for me: that revolution starts as a state of mind, but a little help from a glass of coffee would keep you sane – continuously. – Rassi Narika

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Captivating Batik

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It was a placid Sunday afternoon at Kuningan City where we strived with canthing, malam, and a piece of fabric in our hands. On an event held by Tik Shirt Design and Kuningan City that day, we learnt how to make batik, a cloth that traditionally uses a manual wax-resist dyeing technique. It is one of Indonesia’s famous heritage among hundreds of other treasures.

The event was opened for public so we did not want to lose a chance to learn making those sophisticated patterns. The traditional technique requires us diligence and patience. It took us 2,5 hours to finish a rectangular 30 cm square fabric. Then we still have to wax it for a cracking effect, fix its color, boil it, and wash several times before drying it to get the final result.

As one of Indonesia’s historical treasure, batik  had became a national cloth. It has always been a flattering feeling to wear batik in special occasions. Its writting-on-fabric technique has been an inspiration for fabric illustration development, including the silkscreen method that Tulisan uses. This captivating culture is an endless source of inspiration that should be forever kept and feel proud of. – Della Nathalia

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