Tag Archives: Tulisan Jakarta



“… It would be easier to evaluate others, even if there were many important factors that I tend to ignore when speculating about others’ personalities…” —Excerpt from Surat 2, by Melissa Sunjaya


“…I named this process ‘crystallization’…” —Excerpt from Surat 2, by Melissa Sunjaya


“…I did not view any of my weaknesses as a disability or as a minus value…”  —Excerpt from Surat 2, by Melissa Sunjaya


“…I was more interested in giving every weakness a value of zero. A zero represented a special number with infinite possibilities…” —Excerpt from Surat 2, by Melissa Sunjaya


The more I accepted my flaws, the larger the connection space with others became. To unite with others, I had to first know myself—Excerpt from Surat 2, by Melissa Sunjaya


“… Union of sets demonstrated the human primal desire to establish relationships with one another in the effort to improve the self and to become an evolute… Outside humanism, the analogy on crystallization and union of sets could be applied in various aspects” —Excerpt from Surat 2, by Melissa Sunjaya


“…From another angle, donuts, pretzels, and gelato had customarily been the types of food that could be enjoyed by different races in almost all countries…” —Excerpt from Surat 2, by Melissa Sunjaya


We offer free delivery for order destination within Indonesia
Give us a call at:
Plaza Senayan +62 (21) 5790-0412 | +62 857-8087-9732 (WA)
Colony Kemang +62 (21) 2952-9927 | +62 857-8087-9702 (WA)
Darmawangsa Square The City Walk +62 (21) 7278-0235 | +62 815-1051-7424 (WA)
or email us at shop@tulisan.com if you need further assistance

Twitter: @mytulisan
Instagram: @mytulisan
Facebook Fan Page: Tulisan
Youtube Channel: Tulisan Jakarta

Artwork by Melissa Sunjaya
Photography by Zharfani Padmasedhana
Style Director by Aji Bagjaraya
Stage Designer by Farid Irnaldi

Tulisan Chronicles Team

Posted in Art, Home, Jakarta, Musim Kemarau, Red, Spring-Summer | Tagged , , , , , , , , , | Leave a comment

Tari Pulsar: 3/3


“… The dance between the earth and mankind was a fairy tale of love with a musical composition named ‘Fuga’ where all of the notes were stacking over, chasing, and calling on each other. This transcendental melody escorted a messed-up condition which was extremely concrete and unsweetened. Through these notes, my ears perceived a call to dismantle the robe of romanticism which often pictured a perfection so hard to attain in this age–a summons so my tomorrow could yield a plate of magical tones. Through the telescope of ‘Fuga’, my soul captured an authentic personality which no longer wears the veil of mere beauty.


…For as long as this pulsar dance continued to pulsate, I had to carefully examine the chronology of events in the shape of a dynamic rotation to conclude thousands of new concepts presenting many probabilities capable of penetrating through all directions. When this dynamic rotation came to an end, a bunch of connections would cross each other into knots. During this tangled fiasco, all sorts of seeds forming new unity were possible. Horrible events would disappear from memory and history would only speak of an amazing contemporary artwork. This evaluation is my personal method in formulating precise problem solving. I related this method to ‘Deviasi’ movement in a war strategy–a mindset dispersing in all directions to gain a noble vision.” –Excerpt from Surat No. 1, Melissa Sunjaya.



Prints Edition: Deviasi & Fuga
will be released this coming
Wednesday, 22th of March 2017
at all of Tulisan Jakarta Boutiques,
in Colony Kemang, Plaza Senayan,
and Darmawangsa Square The City Walk.

Please find the link below for full catalog
The New East Indies: March Release


We offer free delivery for order destination within Indonesia
Give us a call at:
Plaza Senayan +62 (21) 5790-0412
Colony Kemang +62 (21) 2952-9927
Darmawangsa Square The City Walk +62 (21) 7278-0235
WA Messenger at +62 (815) 1051 7424
or email us at shop@tulisan.com if you need further assistance.

Twitter: @mytulisan
Instagram: @mytulisan
Facebook Fan Page: Tulisan
Youtube Channel: Tulisan Jakarta

Artwork by Melissa Sunjaya
Photography by Bima Chris
Choreography by Davit Fitrik

Tulisan Chronicles Team

Posted in Art, Blue, Fall-Winter, Jakarta, Life, Style, Teal | Tagged , , , , | Leave a comment

Nesting Place


LB_FW1617_HOME_1625RS_07_1200x800Hi, I’m Fani.


Since I started working in Tulisan, I have spent numerous hours discussing projects in Melissa’s own house which also served as her art studio. She treats her Tulisan team in kinship. We would be having breakfast, lunch and coffees together like a family. Among this tight working team, we would share many touches of laughter while tackling deadlines.


LB_FW1617_HOME_05_01_1200x800I rent a 4×5 square meter urban room in South Jakarta, not far from my office. It is a simple space with tiny ventilation panels giving it a descent natural light source. I often wonder how to redecorate this space without spending an excessive budget and a huge effort.LB_FW1617_HOME_1625RS_012_1200x800


One rainy afternoon as Melissa was working on her household responsibilities, I asked her for some tips on decorating rooms. So she took me to see her room. To my surprise, her bedroom was humble, yet warm and cozy. She loves spending time at home, and especially a lot of ‘me time’ in this room for reading, writing, and drinking tea.

LB_FW1617_HOME_1625RS_010_1200x800Her bare room was filled with only the basic sleeping necessities, such as a low mattress, a colonial arm chair, a reading lamp, candles, and a ladder as hangers. Her handwriting over the mattress gave the space a very poetic touch, like a lullaby before bedtime.



Melissa suggested me to redecorate my room with a limited colour palette of white and grey, making the creative process easier and giving a lasting satisfaction. The neutral tones made the room more spacious and friendly for the soul. Her bedroom was overall covered in neutral coloured linens, then vibrantly accented with Tulisan’s home collections.



I discovered a couple of unique ideas for my own space. As an example, the tea towel could be used as an interchangeable wall decoration and as a seat cover. The car organizer could also be hanged on the wall to organize tissue, books, and notes.


I felt inspired that day because her decorating tips were easy to apply. A pleasant atmosphere doesn’t have to be expensive.

I hope you have a great day,
Zharfani Padmasedhana

Twitter: @mytulisan
Instagram: @mytulisan
Facebook Fan Page: Tulisan
Youtube Channel: Tulisan Jakarta

Artwork by Melissa Sunjaya
Photography by Bima Chris

Tulisan Chronicles Team

Posted in Art, Fall-Winter, Home, Jakarta, Life, Red, Yellow | Tagged , , , | Leave a comment

Jane Sees


Beloved friends,

My eyewear collection will be available at all Tulisan Boutiques at the end of March 2017.
These are handmade and limited editions.
Say hi to Jane!
–Triple kisses, Melissa Sunjaya


Jane says
I’ve never been in love
I don’t know what it is
Only knows if someone wants her
I want them if they want me
I only know they want me
–by Perry Farrell of Jane’s Addiction, Los Angeles 1988


Jane Sees
there are three shades
of the story
yours, mine, and her view
Everything takes its turn
in a circular motion
Jane sees the bright side
–by Melissa Sunjaya, Jakarta 2017

LB_EYE_1609NJ_13_1200x800Every pair includes a carrying leather case and a microfiber cloth.

Twitter: @mytulisan
Instagram: @mytulisan
Facebook Fan Page: Tulisan
Youtube Channel: Tulisan Jakarta

Artwork by Melissa Sunjaya
Photography by Bima Chris & Krishni Swandayani

Tulisan Chronicles Team

Posted in Art, Blue, Jakarta, Nero, Red, Style | Tagged , , , , , | 1 Comment

Duet in Art


For Tulisan’s collection, titled ‘PULSAR DANCE’, our founding artist Melissa Sunjaya worked a long way to visualize an emotional connection between mankind and the planet Earth.


From the start, she had imagined this concept to be expressed through a contemporary body exploration. Contemporary dance was a foreign discipline for her. Furthermore, learning this skill at 42 years of age was not an easy start.


Her essay stated her point of view that everything was possible in this universe and even chaos could open up new pathways for potential. So despite any technical disadvantage that she may have, she began studying contemporary dance with a professional dancer & choreographer, Davit Fitrik.


‘Pulsar Dance’ showcased a collaboration of two artists from contrasting creative disciplines and different skill levels, in performing art and visual art. In this duet, the two artists were challenged to synchronize their languages into a poetic movement conveying the relationship between human and mother Earth.


It took almost 8 months of strict diet and intensive physical training for Melissa to condition her body for this challenge. It was important for her to be able to balance Davit’s 20 years experience as a professional dancer. In turn, Davit also submersed himself in Melissa’s essay, ‘Pulsar Dance’, with all its visual interpretation. 


It was important to understand that the goal was never to match one another in capacity, but to convey a symbiosis of trust and complementing potentials. This was the essence of the collaboration. This perspective should ideally be the shape of human bond to his habitat.


Davit is certain that it is not easy to be a dancer or an artist. “We cannot only copy a movement or a drawing, we have to first understand the substance that we want to express. As a dancer, I have to be aware of the mechanics of my own body and the energy source of every movement. The dynamic projection has to come from the soul”, Davit explained.


WhatsApp Image 2017-02-17 at 5.36.54 PM

Davit Fitrik established his own dance academy, Sound of Movement (SOM), located in Ruko Emerald Boulevard Blok CE/A1 no 6, Bintaro sektor 9, Tangerang 15227. He has performed in several international dance repertoires. Next Sunday, 26 February 2017, SOM will present a recital in Taman Ismail Marzuki at 19:00. Tickets are available for sale through contacting: Audrey at 082123385566

Instagram: @mytulisan
Facebook: Tulisan
Twitter: @mytulisan
Youtube Channel: Tulisan Jakarta

Text by Zharfani Padmasedhana
Photography by Krishni Swandayani

Tulisan Chronicles Team

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Space In Your Home


It happens to all of us: you walk into a Tulisan store, fall completely in love with some gorgeous of art and have to take it home, only to realise that it’s not the right fit. For one reason or another, Tulisan has some sizes for your wall, giclée in petite to master size.



Cushion Cover: Filogenesis & Tessitura

It’s important to remember that decorating is personal. At the end of the day, your opinion is what matters most. Simply adding art to an empty space, pick something that speaks to you. From there you can make sure that it chances. Chances are if you like it, it will.


Tea Towel: Tessitura – Blue Note

Empty wall deserves grand and glorious for wall decor. This way your room won’t get lost or look misplaced.


Tea Towel: Filogenesis – Nero Forest

You can also use moderately in the same theme or colour to create a stunning gallery wall.

Instagram: @mytulisan
Facebook: Tulisan
Twitter: @mytulisan
Youtube Channel: Tulisan Jakarta

Illustrated by Melissa Sunjaya
Text by Zharfani Padmasedhana
Photography by Bima Chris

Tulisan Chronicles Team

Posted in Art, Fall-Winter, Home, Jakarta, Life | Tagged , , , , , , , , | Leave a comment

Tari Pulsar: 1/3


Tessitura – Blue Note

“The fate of the orangutans, who have gradually been deprived of their living habitat, did not affect how I slept, primped, or ate. At least, I was this naive when I first received data showing that the orangutans were on the border of extinction. In 2016, their population had reached a critical point, around 55,000 of the Pongo Pygmaeus species which settled in Kalimantan and only 200 of the Pongo Abelii which still survived in the Sumatran rainforests. Including myself, hardly anyone panicked due to the fate of these orange-scarlet haired creatures with intelligence and behavior almost identical to those of humans. Its enormous head and robust demeanor with a height of almost 1.5 meters surely did not have to scare me. Even with their huge teeth, they were not beastly predators. They only consumed honey, mushrooms, nectar, and other plants. With their sensitive intuition, they would only attack humans if we were to upset their lives.


Skipper Bag – Tessitura, Nero Forest

The endless and unruly forest fires in Indonesia had impelled me to imagine if my home were to be set on fire by an inconsiderate neighbor; if I were to moan in pain due to the heat of the surrounding flames; if I were to have a defective respiratory system due to heavy smoke pollution; if I were to lose all my family; and if I were to live all alone in this world. If all of these things happened to me, I would definitely go crazy in one day. Facing an unbalanced gender population, these rainforest inhabitants would suffer a breeding depression, where their successors would no longer have the vigorous genetics necessary in order to survive in their natural domain. Extinction would eventually take place. Without these orangutans, I was still curious about how much this fact would alter my personal life.” Excerpt from Surat Pertama, Melissa Sunjaya.


Sailing Bag – Tessitura, Blue Note


Original Edition: Tessitura & Filogenesis
will be released this coming
Wednesday, 25th of January 2017,
at all of Tulisan Jakarta Boutiques,
in Colony Kemang, Plaza Senayan,
and Darmawangsa Square The City Walk.

Please find the link below for full catalog
The New East Indies: January Release


Feliz Tote – Tessitura, Blue Note


Feliz Tote – Filogenesis, Nero Forest

We offer free delivery for order destination within Indonesia
Give us a call at:
Plaza Senayan +62 (21) 5790-0412
Colony Kemang +62 (21) 2952-9927
Darmawangsa Square The City Walk +62 (21) 7278-0235
WA Messenger at +62 (815) 1051 7424
or email us at shop@tulisan.com if you need further assistance.


Twitter: @mytulisan
Instagram: @mytulisan
Facebook Fan Page: Tulisan
Youtube Channel: Tulisan Jakarta

Illustrated by Melissa Sunjaya
Photography by Bima Kris
Choreography by Davit Fitrik

Tulisan Chronicles Team

Posted in Art, Blue, Fall-Winter, Jakarta, Life, Nero, Store Info | Tagged , , , | Leave a comment

Happy Independence Indonesia

PBO16042_HUTRI-2 copy

17 of August, when the national colours red and white will be splashed across the country and museum is a place of learning for the youth of a nation. This place is a masterpiece or a sign of a society in shaping modern society.

Given the struggle of Indonesian people’s and also the presidents, this is one proof of how all the struggles was recorded.

Happy 71st Independence Day Indonesia

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Teacher’s Treat

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The school year is almost over,
and it’s Teacher’s Treat Season!

It’s the time of the year when we say “thank you” to our teachers
and to those special people who’ve helped us in all our hard work and study

To celebrate this memorable moment,
Tulisan is offering FREE GIFT WRAP services

including a personalized hand-lettered note with its matching gift wrap
available in 8 color selection.

Free Gift Services

Give us a call at +62 (21) 7278 0235
or email us at shop@tulisan.com
if you need further assistance

Free delivery services within Jakarta area.

Text by Melissa Sunjaya

Tulisan Chronicles Team

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Unconditional Love From Melissa

Melissa Sunjaya with her art-works

Melissa Sunjaya and her art-works

After five years of working for Tulisan, now Melissa Sunjaya revisited her prose and then created a series of modern visual interpretations. Located at Plaza Senayan, South Jakarta, Wednesday, May 27, 2016, Tulisan launched the latest collection, ‘The Sound of Dawn’ for Spring-Summer 2016 with the art of wood-block. This edition was made by Melissa in 2011. The Sound of Dawn edition has become one of the most searched amongst Tulisan collector’s items. This edition also examines the concept of self-love. Prose full of sensuality is peeling a spiritual awakening that encourages the discovery of ecstasy and happiness within ourselves.

Sound of Dawn by Melissa Sunjaya

Sound of Dawn by Melissa Sunjaya

Luna Tote, Pete - Green Herb by Melissa Sunjaya

Luna Tote, Pete – Green Herb by Melissa Sunjaya

Original Editions in 2016 for The Sound of Dawn dipects opposite polarities: female and males. A symbol of dualism which dwells inside the heart of everyone. As the excerpt in the story for this edition by Melissa Sunjaya, “Every life form begins with love,” Melissa prove how she shared her love.


Melissa enjoys meeting with Sahabat Tulisan who share the same love and passion for Tulisan.

Melissa with winners of photo contest

Melissa with winners of photo contest

Melissa with winners of the photo contest.

Melissa Sunjaya reveals the story behind The Sound of Dawn

Melissa Sunjaya reveals the story behind The Sound of Dawn

Melissa with the media friends

Melissa with the media friends

Melissa loves sharing her experience to the media friends who always support her journey.


Raeshita Hadisurya, Didi Hersubeno (Melissa’s mom), and Bambang Ari Prasodjo

Tulisan's team

Tulisan’s team

Full support from the people behind Tulisan.

The complete collection of The Sound of Dawn can be seen on the following link,
The Sound of Dawn Catalog

Illustrated by Melissa Sunjaya
Text by Zharfani Padmasedhana and Krishni Swandayani
Photo by Bima Chris

Tulisan Chronicles Team

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Kartini’s Day

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Selamat Hari Kartini

Selamat Hari Kartini

“Terkadang kesulitan harus kamu rasakan terlebih dulu sebelum kebahagiaan yang sempurna datang kepadamu” R. A. Kartini

Kartini’s day is a special day dedicated to Raden Ajeng Kartini who has put up a brave fight. Recently on April 21 the Indonesian nation commemorate Kartini’s day.
That is all for women. This is how special day to further raise the awareness of Indonesian society or even the world, especially the women themselves – about women rights, their struggle for equality, and their important role in various spheres of life. Same as Tulisan’s values; empowering others, celebrating individuality, and caring for our world.

Selamat Hari Kartini!

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A Hope to Many

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dr. Maria Witjaksono is one of the few doctors in Indonesia who specializes in palliative care. For patients with serious illnesses, like cancer, palliative care focuses not on curing the disease, but on improving the quality of life for both the patient and their loved ones.

My good friend Evie Karsoho invited me to chat with her and dr. Maria at the Dharmais Cancer Center in Slipi to better understand the benefits and implications of this type of healthcare.

A recent article by the Ministry of Health revealed that the cancer incidence rates are on the rise. There were approximately 330,000 people living with cancer back in 2013 and the numbers have continued to increase each year.


“It is important that we become aware of the facts regarding breast cancer and understand that there are options to fight it,” explained dr. Maria Witjaksono. For the patients dr. Maria cares for, fighting cancer doesn’t necessarily involve curing the disease, but rather finding relief from the pain, stress, and mental anguish that the illness entails.

Every day, dr. Maria dedicates her time to palliative care beginning at 6:30 every morning and often finishes around midnight. With the help of a team of nurses, she provides care to an average of 12 patients per day, spending at least one hour with each. For over 15 years dr. Maria has dedicated her time and services to providing this specialized healthcare.

With palliative care, the practitioner takes into consideration not only the patient’s medical condition but also other important aspects of their life such as their family situation, financial needs, and their psychological well-being. It is a personalized approach, regardless of the medical diagnosis.


“My role as palliative care physician is not only for those who has no access to treatment, but also to support those who are receiving cancer treatment, so that their quality of life can be maintained or improved. We address their psychological distress, social difficulties and spiritual concerns. For those whose physical states are too weak or too sensitive to undergo cancer treatments, we provide special care for them so that they can live with better conditions.”
– dr. Maria Witjaksono

dr. Maria was first introduced to this type of treatment while working at the MD Anderson Cancer Center in the USA. Upon returning to Indonesia, she recognized that palliative care could provide vital support to the increasing number of people diagnosed with cancer.


dr. Maria’s work in palliative care brings hope to many people in Indonesia. It is for this very reason that Evie and I decided to assist dr. Maria’s ongoing efforts with a special exhibition that will take place at Monolog in Plaza Senayan during the month of October 2015. This exhibition is dedicated to “Life in Pink” – a breast cancer awareness campaign, featuring 6 art editions from my Bio Fantasy collection. All proceeds will be donated to dr. Maria Witjaksono’s palliative care services for breast cancer patients who do not have access to proper healthcare in Indonesia.

Tripple kisses, M. S.

(Photography by Evie Karsoho)


Save the Date:

A Tribute to Chairil Anwar, ’Bio Fantasy’ Exhibition by Melissa Sunjaya.
Featuring 6 illustrated archival giclée prints

at Monolog Coffee in Plaza Senayan, Jalan Asia Afrika
1 – 31 October 2015

LIFE IN PINK (See, Understand & Love)
A Breast Cancer Awareness campaign
by Monolog Coffee & Tulisan in the month of October 2015.

Available size:
Medium giclée (500 x 650 x 40 mm on stretched canvas)
Petite giclée (200 x 250 x 40 mm on stretched canvas).

All proceeds will be donated to dr. Maria Witjaksono’s palliative care services, for breast cancer patients who do not have access to proper healthcare in Indonesia.

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Mom’s Best Friend: The Beach Tote


We get a lot of moms coming into the store looking for a bag that is both functional for their little munchkins’ needs and their own but that is also not covered in teddy bears. Don’t get us wrong, we LOVE teddy bears, dolls & toys but sometimes, it’s just wonderful to bask in the glory of being a lady.

One of the bags that everyone loves, is the beach bag.

DSCF2140Here is why.
There are a two really handy pockets that fit bottles up to 1.5 liter (milk, water, juice), and the best part is that it stands upright when you set it down, so no spills! We like to use a couple cubes or organizers for diapers, wet wipes, and an extra set of clothes but they fit well without them too. There is enough room for a few tupperwares for snacks and solid food as well.

DSCF2158The bag itself is really light so there you don’t have an extra “child” to carry around. We also love that is has a snap button closure for easy access.
DSCF2161For all your own stuff, you know your phone, your wallet, there is a zippered compartment to keep them safe.

And finally, all of our bags are so easy to clean! A warm, damp, cloth with a natural cleaner or just some mild soap and you are done.

This bag solved my diaper bag problems, we hope it helps you!

Triple kisses,

Photography by Urip 

Rani is shown here with the Beach Tote from the Marigold Prints Edition in Orange Oriental and the Malta Dress. More colors available in stores and online. For delivery orders within Indonesia, please send an email to shop@tulisan.com and for international orders, visit our online store at www.tulisan.com


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Profile: Della Nathalia

Posted on Grey, Nero, Studio | No Comments


It is Christmas day and close to dawn, for the past seven hours I only thought about Della Nathaliaour technical designer who has joined our team for two years. At the end of this year, she will be leaving Tulisan and progressing to another professional experience. It is hard to face this truth, for she is by far the best apprentice in design whom I have ever met during my twenty years of being a visual mentor and practitioner. With all honesty, she is determined and hardworking individual who is adamant in delivering the best under all circumstances.


Della has been involved in many duties and responsibilities at Tulisan, from the most difficult problem-solving tasks to the most unimaginable roles, such as modeling for our look-book photography.


With her slender figure and graceful composure, she was always ready and accommodating all my needs during the photo shoot, both as a photo subject and as a set assistant. It was extremely easy to work with her and painless to art direct her.


Della has always been supportive and dedicated to her work, to her co-workers and to her parents. Everyday before this young woman goes to work at Darmawangsa Square, she starts her day super early, around 4 – 5 am, to help her parents’ business selling Indonesian snacks. Regardless of her family obligations, she has never been late to work.


At work, Della is responsible in creating the technical package for all our soft goods. She takes this meticulous job seriously, proudly and diligently. It was these attitudes that have propelled her to becoming our most trustable source in R&D, regardless of her non-creative and logic oriented academic background in accounting.


I remember of one early Sunday, at 7 am, she woke me up to develop the prototype of Lilliput Tote at our atelier. Even under an extremely bad weather, agonizing traffic jams, or weak physical condition, Della has never given me any excuse to be absent from her work. She was always around to support both our Design department and R&D team.


Della is a dependable team player, an honest apprentice and a loyal friend. All of us will miss her a great deal.


She embodies many qualities that I seek as a one of Tulisan’s guardians and ambassadors.


I admire the fact that she always acts boldly without any prejudice.


Della is a die-hard perfectionist when it comes to her work. Often I wish that she can confront mistakes more openly, because life always takes us to an unexpected turn. The ability of embracing our imperfections and mistakes gives us a deeper understanding of our true beauty.


We are a small team chasing for a big dream. Each member is required to take on many responsibilities in sales, design, R&D, marketing and finance. We can always count on Della, when it comes to handling cashier’s duty, customer care or as a brand spokes person. She has given us the confidence that she can complete these duties well.


I get frustrated from how hectic and messy Della’s work space gets. When I expressed my discontent to her, she would try to calm me down by assuring me that it was an organized mess and that in fact everything was in order. I find that cute and annoying at the same time. At least, we can be frank to each other.


She has also been in charge of building many of our exhibit installations and designing our planogram (a systematical technical plan of arranging visual merchandising based on a specific retail objective). This is a job that requires both strong logic and powerful imagination.


Della carries and maintains a special toolbox which contains essential hardware instruments and measuring gadgets for building exhibition sets. Once we timed ourself in building one of the sets (as shown in the picture above), and it took 30 minutes for the two of us, crazy ladies, to complete the exhibit.


Della takes our company’s vision close to her heart, every morning she part-takes in a team effort in caring for our work-space and making it a pleasant and clean environment.


In 2011, Fadly, our Chief of Financial Officer, brought her in for the first time so that she can intern as an accountant. Della was Fadly’s student in Atmajaya University. Her very first duty was to account all assets, raw materials, and finished goods inventory. I believe that this was a very good foundation for her to build her passion and trust in my ideas for Tulisan.


I have enjoyed every minute of this journey with her. I wish for her to be a solid leader who always march forward with confidence and content.


To our Black Beauty, Merry Christmas and kisses to you, Melissa Sunjaya.

Photography by Melissa Sunjaya


A Self-fulfilling Pursuit

by Athina Ibrahim


“Our first responsibility is to ourselves – to be true to our sense of right and wrong, our sense of purpose and meaning. That’s how we contribute to the world. Anyone who is able to do that for him or herself is already contributing a great deal of human potential into our collective, shared pool of humanity.”Maria Popova of Brain Pickings.

Upon first impression, Della Nathalia exudes a cool and composed sense of being. She carries herself in such a thoughtful matter, often constructed with precision. Her choices of clothing undertones her interest for simplicity without being understated — classic, neat cuts, combined with occasionally colorful tones. Nothing that blatantly hurt the eye.

Her focus grabs the attention of those around her. She talks when necessary and joins the rowdy conversation of office breaks when needed. When it calls for work, she gets her concentration gear on and keeps distraction at bay.

Walking side by side, I cannot help but be engross in the sense of determination of her stride. Della remains calm as we sit for a cup of coffee. She eventually relaxes when I make a joke confirming of my intention to keep the conversation casual. Despite intruding her personal space with a recorder ready on the table.

It was only during minutes into our talk that her disposition changed. She slightly panics when the conversation revolved around her. Often, breaking into a nervous giggle when I ask about her personal achievements.

Maybe it is too difficult to lay it all out. For almost two years, Della has undergone a series of transformation. Joining Tulisan, she started as an accounting intern. As time went by, she was placed into different departments as learning experience to find what fits her capabilities. From an accountant to working under branding and marketing, before finally grabbing the responsibility she holds till this day: a technical designer.


“I have a very strong sense of logic in calculation and imagining form,” she repeatedly exclaims, when asked about her final transition. She boldly jumped into the opportunity when presented by Tulisan’s owner Melissa Sunjaya. Being a technical designer at Tulisan encompasses various different aspects. An eye and sensitivity for detail is necessary to carry out this type of activity. Her days comprises of researching new fabrication methods, testing components, constructing product prototypes to developing cutting patterns with Zero Waste principle and reviewing final bills of materials.

Beyond that, is where the challenge may lie. Being a technical designer at Tulisan surpasses creating only patterned forms, you also need a humanistic approach in overseeing the artisanal fabrication methods done by the production team. Discipline to accommodate a standardized process can only be achieved with a certain sternness, ability to multi-task and and an acute awareness of Tulisan’s values and work ethic when operating each tasks – an extremely high requirement that not all can master, but Della takes with serious consideration.


The roots of her logic may date back from her school years, when everyone was engulfed in romantic novels and Chiclit (Chic Literature), Della was obsessed with the proper structure of language. To my surprise, by high-school, she managed to pull-off writing her own novel only because she was irritated by the disarranged usage of language in novels of her age. Instead her daily readings then were by experienced literalist as Mira W. and W. Lestari. Her affinity for linguistic has grabbed her attention since.

Everything about Korea — the language, the films, and overall culture — maybe something that has captured her interests today, but she has grown up with a liking for so many other languages — Japanese and Chinese included. And language doesn’t defer to only structure and logic, it bears a cultural context to it. Language has its prose and poetic form – making it an equally beautiful and abstract form of art. Maybe, without her noticing it, a sense for the aesthetics have already been embedded in her since a young age. Despite her claiming only learning about aesthetics at this present age.

Her greatest influence are Melissa and Melissa’s Mother, Didi Hersubeno, giving her responsibilities and often visual guidelines on the proper way of designing the visual interiors of the store or even booths that bear Tulisan’s product elsewhere. She remarked her current environment at Tulisan is what made her more bold in her visual sense. Although, she claimed she probably would not be seen around with a pop-color scarf she pointed out I was wearing.

At a young age of 23 years old, Della remains dedicated to her work. Different from her peers who continue pursuing what they are most familiar with academically. Della continues to do the things that give her personal fulfillment. She hopes to see Tulisan flourishing worldwide, while being able to produce a product of her own once she has completely mastered the design and crafting techniques involved in making her responsibility as technical designer whole.

Photography by Tulisan Chronicles Team

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5 More Days Before X-Mas


Free Gift-Wrapping Service and Free Delivery within Jakarta area.
Come to Tulisan Shops in Darmawangsa Square City Walk and
Pop-up Store in Plaza Indonesia – Level 4.

Holiday Gifts Ideas:
01 | Tea Towel – IDR.298,000
02 | Cushion Cover Original Edition – IDR.472,000
03 | Cushion Cover Prints Edition – IDR.368,000
04 | Petit Journal in 9 unique illustrated Covers – IDR.108,000
05 | Hampers and Gift Sets – IDR.500,000 – IDR.3,000,000
>>> See Holiday Gift Sets catalog: CAT_HOL2013_FORM




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